

And it’s only getting worse.
Turnover rates are at their highest in years.
And for every 5 caregivers you hire today…
4 of those 5 have left within 100 days.
And when it comes to replacing caregivers?
That’s getting harder too.
And you need 25% more applications to make the same number of hires.
And that’s just compared to last year!
So if you’ve been struggling to have enough quality caregivers on your bench…
Just know that this is NOT your fault…
And it’s getting more difficult for everyone in the home care space.
This does NOT mean you can’t get great results.
(Even in these uncertain times).
Because if you know what your ONE main “gap” with recruiting is…
And then copy a few proven tactics to close this gap…
You can transform your results FAST.


Just like:
Guy who 3Xed his applications and DOUBLED his billable hours in 90 days
Jenn who added 15 new caregivers in 3 weeks
Travis who DOUBLED his retention rate in 90 days
Abree who 2.3Xed her hires in 60 days
And this method is so simple, proven, and powerful…
That I’m going to literally guarantee your success with it.
More on that in a minute, first let me ask…
Hiring Process REALLY Costing You?
Ever had to turn away a case you couldn’t staff?
That’s around +$15,000 in lifetime revenue… gone.
Every single time that happens.
So not having enough quality caregivers can create huge costs.
And turning away cases is just the tip of the iceberg.
There’s also the cost of…
Having avoidable unfilled shifts (hundreds of dollars lost per shift)
Not being able to take on a 24h case (+100k in lifetime revenue gone)
The exhausting stress of constantly solving staff issues
Having to offer 1.5X overtime pay just to get shifts covered
Not being able to replace bad caregivers (each client or referral they cost you is another +15k gone)
Taking several extra days to get a case started (hundreds per day lost… and if they get tired of waiting, another +15k gone)
Losing a referral partner forever (which could cost you 100k, 300k, or even +1M in missed referrals over time).
The huge costs of constantly replacing caregivers (+$4,000 for each new hire)
And all this can add up FAST.
Let’s say, you turn away (or lose) one client each month…
You have 5 or 6 unfilled shifts each month (800 hours per year)...
And have to turn away one 24 hour case each year…
every single year!
But you can rack up 6-figure losses, much faster than this.
I knew someone who had to turn away TWO 24 hour cases in the SAME week.
That’s +200k GONE in just a few days.
All because they didn’t have enough caregivers on their bench.
Now, while there’s a lot to be negative about with recruiting…
Here’s the silver lining:
Could DOUBLE Your Revenue
When you look at the benchmarking data below…
You’ll notice something exciting.
Just one extra hire per week could DOUBLE your revenue.

Taking you from doing 800k… to making +1.6M.
Or bringing you from 2.8M… to doing +5M per year.
And here’s the REALLY exciting part.
When you find your ONE main “gap”...
Then copy proven tactics to quickly close this gap…
You can see a FAST transformation in your business.
Just take Guy:
His ONE main gap was interview applications.
He copied some proven tactics I handed him…
Then 3Xed his number of candidates right away…
Allowing him to DOUBLE his billable hours in just 90 days.

But even if you don’t double your revenue…
Upgrading your hiring process can be one of THE best investments you ever make.
TRANSFORMS Your Business
(Even if you don’t double your revenue)

Although hiring more is an essential step to scaling…
And reports show each new caregiver will generate +$14,8222 in revenue.
Upgrading your recruiting is not JUST about making more…
And there are SO many other amazing benefits.
Because when you can find and keep top talent…
It empowers you to:
Only work with the very best caregivers (which means more referrals and life is easier)
Solve scheduling issues 10X faster (or you avoid them entirely)
Quickly replace any bad hires (before you lose a client or a night’s sleep)
Stop turning away cases (avoiding a +15k loss each time)
Not being able to replace bad caregivers (each client or referral they cost you is another +15k gone)
Get cases started faster (avoiding hundreds of dollars lost each day)
Stop worrying about losing caregivers (because they stay for much longer AND you can quickly replace them).
Always have someone ready to cover a shift (avoiding hundreds of dollars lost per shift)
And just think about the impact this would have.
Immediately you turn those huge costs into NEW revenue.
Which could mean adding +300k (or a lot more) to your bottom line…
Every single year!
Plus, just think of the time and energy this would free up.
Because instead of spending those long hours on emergency calls…
Or scrambling to fill shifts at the last minute…
Or trying to figure out how to make more hires…
You can spend that time working ON your business.
Finding ways to scale your revenue.
Plus, you’d have more time with friends, family, and loved ones…
Even being able to turn off your phone to be fully present with them.
Or better yet…
Take a small fraction of your new extra income and spend it on a much needed vacation…
Having peace of mind that everything will keep running smoothly without you being there.
And you CAN experience this transformation because…
Simply follow the steps I lay out…
Then you’ll start hiring at least 2 extra quality caregivers per month.
And If I can’t get you there in 7 months or less?
I’ll give you a FULL refund on the program…
AND I’ll keep coaching you for FREE until you hit this hiring rate.
You just need to be doing your part to qualify for this (full details are further on).
My 4 “GAPS” method guarantees results…
And can allow you to double your hiring rate in just 90 days…
Simply by copying a handful of proven strategies.
But it wasn’t always this straightforward…
In fact, It took me YEARS of painful trial and error to figure this out.
Let me ask you, have you ever tried…
Spending lots more on ads and lead gen only to end up with less money and the same number (or quality) of applicants
Creating sign on & other bonuses only to realize it’s still not enough because other facilities are offering even bigger bonuses… plus you are attracting caregivers that only care about the money and not you or your clients
Increasing pay, even adding benefits thinking it would get you better caregivers, but it didn’t change the quality or quantity you were getting… and they didn’t even use the benefits!
Changing your recruiting ads frequently…..but they still didn’t work
Shortening your recruiting process hoping it would help….but it was tough to see a change
Getting training from your franchise or even investing in another recruiting program.... yet.... you are still scrambling to find enough caregivers!
If you have…
You know just how frustrating this is to figure out on your own.
Thankfully, after testing hundreds of tactics…
I finally found what gets consistent, impressive results…
Both for finding AND keeping quality caregivers.
And in my own home care agency, this system allowed me to…
Add +1M in new revenue in just 12 months (+1.5M in today’s rates)
Only turn away two cases in almost 10 years
Make stressful staffing issues a thing of the past
Take 9 entire months OFF from my business because everything was running smoothly
Turn hundreds of thousands of dollars of costs into NEW annual revenue
And once I knew how to get results like these in my agency…
I wanted to help others to do the same…
So, since then I’ve worked with hundreds of home care owners…
Helping them to find and keep more quality caregivers…
And refining my “4 GAPS” method so it could work for anyone.
Even if they were based in an isolated rural area… or a highly competitive market… or they struggled with hiring or keeping caregivers for years.
And now, you can too…
By Closing Your ONE Main Gap
After helping hundreds of home care owners to transform their recruiting results…
I’ve found ONE consistent pattern.
There are 4 main “gaps” that cause almost all recruiting problems.
Which are…
Not having enough quality leads (or job applications) for caregivers
Not having enough people show up to your interviews
Not getting caregivers to work quickly enough (and not getting them excited to work for your agency)
Not being able to get caregivers to stay (without offering insane pay/benefits packages)
Every agency has ONE main gap…
And when you know what yours is…
Then copy proven tactics to quickly close it…
You can unlock dramatic results FAST.
Just take Abree.
Her biggest gap was her interview show up rate.
So, she applied the powerful tactics I showed her…
And copied a proven automated email flow I handed her…
Then her show up rate immediately shot up by 50%.
Then she swiped some of my tested recruiting ads…
Increasing her scheduled interviews by 53% the following month.
The end result?
She started making 7 extra hires per month…
And more than DOUBLED her hiring rate in just 60 days!


Then there’s Travis.
His one main gap was retention.
But after he copied my “caregiver mentor” strategy?
He saw an immediate difference in results.
And 3 months later the number of caregivers making it to 90 days (and beyond) had almost DOUBLED.

And Jenn saw fast results too.
Her single biggest gap was her interview show up rate.
So, I gave her a “pre-interview” strategy to apply over the phone…
Plus my proven follow-up method for applicants…
And this transformed her show up rate.
Allowing her to make 15 hires in just 3 weeks.
Now her agency is at +100 caregivers for the first time ever!

Brian & Jen tried for years to crack $1M.
Despite killing themselves working long hours...they grew...but never quite hit this goal.
But after learning from Gregg and also joining the mastermind?
Their revenue exploded to a $3M+ run rate.
That’s more than 3X higher than their previous revenue ceiling.

Then there's Cara.
She was a social worker by trade...and after the Hurricane hit Texas a few years back...she lost a bunch of revenue and was struggling with referrals.
But by copying Gregg's sales systems and also implementing tactics from other high-level CEO's?
She transformed her results!
Quickly adding 34 new clients to her agency.
At a lifetime value of +$15,000...
That's +$510k in NEW revenue added

Randy felt like a lone wolf...…not sure if his business was doing the right things and going in the right direction as a Home Care Owner
Hours were slow to grow
He was having trouble staffing cases
His agency was just blending in with the crowd
Thankfully he decided to participate in the mastermind.
With Gregg's 4 Gaps recruiting system and fresh ideas from the Mastermind members, he was able to staff cases to be able to scale faster
He implemented Gregg's differentiator program
Now he is using Gregg's system for adding sales people and holding them accountable
He copied from other Mastermind members on adding additional locations
RESULTS:
Revenue grew 25% in the first year
50% in 2023
So far, we are about 50% this year and it's only May (2024).
And here’s the BEST part.
Because my strategies were powerful but simple…
Jenn didn’t have to lift a finger…
And her brand new recruiter could copy them to get these incredible results.
Want to double your hiring rate in just 90 days…
And keep your top caregivers for longer?
You just need to find your ONE main gap…
And copy a few proven tactics to close it.









So you’ll get six entire months of group coaching calls to make sure you’re implementing everything as effectively as possible.
Every other week you’ll be able to hop on a call and have your questions answered… And you’ll never feel lost or confused because I’ll be personally guiding you through the entire process.

With this… you’ll be able to listen back to questions from dozens of other homecare business owners… and get even more insights on how you can improve your recruitment process and retention rates.
Just one insight alone could be worth thousands of dollars for your business.

This two-day event will happen on the 21st and 22nd of March 2025 and tickets will cost $999 when they go live.
Here’s a quick preview of some of the topics I’ll be covering:
How to leverage cutting-edge AI tools to acquire new clients and streamline your operations.
Strategies for creating a high-performance culture within your business for maximum profitability.
An exciting range of AI tools custom-made for homecare businesses (using these you’ll save tons of time and money).
Effective methods for uncovering the “highest and best use” of your team members for maximum productivity
Future trends in recruitment and how to stay ahead of the curve in 2024
And much, much more!
Making just a few great connections can have a serious impact on your business for years to come.






GOOD NEWS:
This bonus training will teach you a new and more impactful framework for
"DRIVING MORE CAREGIVER APPLICATIONS USING AI" and how you can use this new tool to create better recruiting ads and social media posts so you can increase your caregiver applications by creating recruiting ads and posts that stand out from your competition.

GOOD NEWS:
This bonus training will teach you a new and more impactful framework for
"DRIVING MORE CAREGIVER APPLICATIONS USING AI" and how you can use this new tool to create better recruiting ads and social media posts so you can increase your caregiver applications by creating recruiting ads and posts that stand out from your competition.

ESPECIALLY when you consider that not having your recruiting and retention processes dialed in is likely costing your business tens (or even hundreds) of thousands of dollars in overtime pay, turning away cases you’re not able to take on, and an inability to predictably scale your home care business.
But as part of this offer you can pay less than half that price while getting thousands of dollars in bonuses to help you see massive success with this.
SO FOR THIS OFFER ONLY…..YOUR INVESTMENT WILL BE JUST 4 PAYMENTS OF $677 TO HAVE ACCESS TO THIS PROGRAM FOR LIFE, PLUS ACCESS TO THE IMPROVEMENTS AND ADDITIONS WE MAKE ALONG THE WAY. OR GET A DISCOUNT WITH A ONE TIME INVESTMENT OF JUST $222
Work on your primary gap…then come back and make changes to close your other 3 gaps.





Simply follow the steps I lay out…
And you’ll start hiring at least 2 extra quality caregivers per month.
But If I can’t get you there in 7 months or less?
I’ll give you a FULL refund…
AND I’ll keep working with you for FREE until you hit this hiring rate.
That’s how confident I am in this approach!
To qualify for this guarantee you just need to:
Be past the beginner stage and making at least 1 hire per week
Attend the strategy session and follow the plan I create for you
Watch the recommended training videos (so you know what tactics to copy)
Attend +50% of the recruiting coaching calls (so you’re getting enough expert guidance)
Attend the half-day group kick-off session (or watch the recording) to know the highest leverage activities to focus on
Spend 5 mins filling out your numbers every week (so I can give you detailed guidance)
Dedicate +20 hours a week to recruiting (you or a team member)
Email me if you’re not hitting this target by month 3 (so I can offer more hands-on support)
Which means if you do your part…
You’re guaranteed to make at least 2 extra quality caregivers per month.
And the worst case scenario?
It takes you a few extra months or weeks…
But you STILL get this result and you’ve paid nothing.
So there’s zero risk and just pure upside.
And remember, if one extra hire per week (four per month) can DOUBLE your earnings…

Then two extra hires per month could mean 50% more revenue.
And with this program you’re guaranteed to start making at least two extra hires per month.





















